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Report: Deep Digital Strategy

Avoid the cycle of redesigning and then claiming victory only to let your site degrade as soon as it launches. A Deep Digital Strategy needs to be both possible and focused, otherwise the project can easily stall (and they frequently do)!  The report details what it means to be focused and possible along with some examples.

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Why read the report

  • Avoid redesign-forget-redesign cycle. 
  • Avoid project stalls (or restart a stalled project). 

What's in the report?

A deep digital strategy must be:

  • Focused
  • Possible
  • Ongoing