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Dispositions: getting the most from your content during digital change |
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Rethinking the content inventory: five keys for a strong inventory |
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Breaking down digital silos |
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Platinum Use Case: Optimizing Content Broadly and Over Time |
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Golden Use Case: Easy, Day-to-Day Publishing |
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Content Management Use Cases: The Medalists |
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Rethinking the Content Inventory: Seven steps to an effective inventory |
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Digital presence disconnects |
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Yes, No, Maybe So: What to say to change requests |
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The "Build It And They Will Come" Fallacy |
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Lemurs and lions: why you shouldn't leap to implementors |
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Problem duplication: how bad is it? |
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How to move from buzzword bingo to real innovation |
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Cadences of digital presence change |
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Redesigning IREX.org: An interview with Josh Tong |
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Quality and content migration |
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Beyond forklift and nuclear content migrations |
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Why, when, and how much migration planning |
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Content migration — easy, or better? |
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Four Types of Digital Presence Change |
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We can't avoid redesigns. We can only lengthen the gap between them. |
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The anatomy of rewarding near misses |
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Decide early: go big or go home? |
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Content migration isn't like moving day |
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Early warning signs during big digital change |
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Experiment toward high impact |
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Don't defer complexity |
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You can't add your way to innovation |
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Coherence: consistent & connected |
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What is problem duplication? |
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Rethinking the Content Inventory: image aspect ratios |
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What's your number? The potential extent of web change impact. |
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Digital beauty is only skin deep (and fleeting) |
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Communicating website migration concerns |
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Visualizing the impact |
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What to do with that request to improve your website |
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Ongoing change: fast and slow |
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Cheer or jeer? Did that slick new website help? |
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Mind the gap: quality differences in your web presence |
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What to do since you can't future-proof |
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Long-term engagement funnels |
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It's not (only) about the site visitor |
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Flexibility: get focused |
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Power to the mobile OS |
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The nuclear option? Migration planning is more subtle than that. |
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Thinking of making big website changes? Do you pass the laugh test? |
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A content inventory is NOT (always) a mind-numbingly detailed odyssey |
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Website PRODUCT management, not just project management |
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What could go wrong? Migration train wrecks. |
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Enemies of rewarding near misses |
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When content doesn't fit: checking migrated content |
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Standards aren't defined, they're architected |
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Rethinking the Content Inventory: quality |
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Content froth |
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Focus first (not UX first, content first, technology first, etc.) |
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Castles and tents |
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Enemies of ongoing website transformation |
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Rethinking the Content Inventory: topic inventories |
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Mobile content resolution |
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Unexpected responses to requirements |
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Standardization and migration effort |
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Migrating Mass.gov: an interview with Bill Trevor |
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Focused team engagement and the alternatives |
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Will the real standard please step forward? |
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Pushing continuous website improvements: posting it on a wall |
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Rethinking the Content Inventory: layers of content |
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Migrating NationalJournal.com: an interview with Chris Contakes |
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Rethinking the Content Inventory: site inventories |
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Product managing your CMS: defining the work program |
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Better topic pages: when topics lists are too much of a good thing |
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Estimating migration effort: the six steps of handling content |
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Topic pages: fruit can be different colors |
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Migration isn't great training |
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Should you automate your migration? |
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Rethinking the Content Inventory: sources of data |
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You're willing to pay for the feature? So what? |
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Rethinking the Content Inventory: exploration |
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Site launches: do as little as possible |
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Content migration burden: it's not just automated or manual |
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Website product management: Back and front end |
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Developers, don't miss the opportunity |
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Why are HTML editors in CMSes? |
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Content migration: what can be automated and what must be manual |
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Content migration is interesting, really! |
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Rules for content migration: panning for gold |
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From vision to use cases for selecting a CMS |
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The metadata sweet spot |
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Shock and awe or tightly focused requirements? |
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Confusing your pilot / beta users before full site migration |
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Pilot what? Deciding what subsite to pilot before full site implementation or CMS migration |
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How to migrate content into a CMS |
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Digital proof of concept, pilot, migration |
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Should I stay or should I go? Corporate site migration, redesign, or both? |
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Staffing a team for large website migration |
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Where's the juice in your requirements? |
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Ensuring quality during site migration |
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Training during CMS migration |
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Tracking website migration progress |
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Hardest or easiest? Move toward the compelling vision |
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Content re-use: roles, consistency, and standards |
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Automatic pull of content: some issues |
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The Web Diet: how to simplify your website |
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Beware false precision in tagging |
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Taxonomy mappings: be careful when integrating |
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Why it's hard to migrate content |
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Search engine optimization basics |
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Standardization and large websites |
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Administrative title |
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Responding to urgent user issues |
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Interleaving languages |
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Budging the boulder |
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Unicode and UTF-8 |
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"Just like current system" |
